Digital creation studio and technology experimentation laboratory.
XR · IMMERSIVE SPACES · SENSORS · INTERACTION
CDMX · MEXICO // GLOBAL REACH
SELECTED WORKS
[01] / Web Application
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A WebGL-powered 3D car configurator running at 60fps in the browser. Users can customize paint, rims, and interior materials in real-time with physically-based rendering (PBR), complete with dynamic environment lighting and seamless transition animations.
[02] / Museum Installation
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A 360-degree projection mapping experience transforming the museum's central courtyard. We mapped 4K laser projectors onto ancient stone textures, bringing pre-Hispanic mythology to life through synchronized audio-reactive visuals and spatial sound design.
[03] / Interactive Installation
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AI-powered interactive mirror that transforms visitors into digital art in real-time using computer vision and generative algorithms.
En LabXR.art, creemos que la tecnología y el arte no son opuestos — son complementos. Cada instalación que creamos es una conversación entre código y cine, entre algoritmos y emoción, entre lo digital y lo humano.
Desde nuestra base en CDMX, trabajamos con las agencias más innovadoras de Latinoamérica para crear experiencias interactivas que transforman espacios físicos en mundos digitales inmersivos.
No hacemos tecnología por la tecnología. Creamos experiencias que cuentan historias, que generan conexión, y que dejan una impresión duradera en cada persona que las vive.
// LabXR.core
const experience = {
vision: "Code & Cinema",
location: "CDMX, Mexico",
stack: [
"WebGL", "Three.js",
"TensorFlow.js", "MediaPipe",
"React", "Astro"
],
mission: () => {
return createImmersive({
technology: cuttingEdge,
storytelling: cinematic,
interaction: human
});
}
};
Lead Creative Developer
The bridge between design and code. Diego ensures every micro-interaction feels buttery smooth and every GSAP timeline is perfectly synchronized with the brand's rhythm.
Executive Producer
The glue that holds it all together. Camila manages client relationships, timelines, and budgets, ensuring our wildest creative concepts are delivered on time and on spec.
UX/UI Designer
Javier designs the invisible interfaces. He specializes in spatial UX for AR/VR and intuitive touch interfaces for public installations, ensuring technology never gets in the way of the experience.
Technical Director
Full-stack engineer and WebGL specialist. Elena architects the complex real-time systems that power our largest installations. She speaks fluent C++, GLSL, and TypeScript.
Creative Director
15 years bridging art and technology. Former VJ and installation artist turned technical director. Obsessed with the intersection of physical space and digital light.
3D & WebGL Artist
Sofia builds the digital worlds we inhabit. From low-poly optimized assets to complex PBR materials, she ensures our 3D experiences look cinematic without sacrificing performance.
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