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Code & Cinema

Creative technology lab in CDMX. White-label interactive installations and WebGL experiences for top-tier agencies.

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Ingeniería Generativa & WebGL

Creamos experiencias 3D inmersivas que combinan shaders personalizados, sistemas de partículas generativas y modelos interactivos en tiempo real.

Desde visualizaciones de producto hasta instalaciones interactivas a gran escala, nuestro stack técnico (Three.js, GLSL, React Three Fiber) nos permite empujar los límites de lo que es posible en el navegador.

Code & Cinema

En LabXR.art, creemos que la tecnología y el arte no son opuestos — son complementos. Cada instalación que creamos es una conversación entre código y cine, entre algoritmos y emoción, entre lo digital y lo humano.

Desde nuestra base en CDMX, trabajamos con las agencias más innovadoras de Latinoamérica para crear experiencias interactivas que transforman espacios físicos en mundos digitales inmersivos.

No hacemos tecnología por la tecnología. Creamos experiencias que cuentan historias, que generan conexión, y que dejan una impresión duradera en cada persona que las vive. 

// LabXR.core
const experience = {
  vision: "Code & Cinema",
  location: "CDMX, Mexico",
  stack: [
    "WebGL", "Three.js",
    "TensorFlow.js", "MediaPipe",
    "React", "Astro"
  ],
  mission: () => {
    return createImmersive({
      technology: cuttingEdge,
      storytelling: cinematic,
      interaction: human
    });
  }
};

Nuestras Capacidades

Creative Technology Consulting

Technical direction and feasibility analysis for ambitious creative campaigns. We help agencies dream bigger.

Digital Museography

Reimagining cultural heritage through interactive digital exhibits, touchscreens, and immersive audiovisual environments.

Interactive Installations

Physical spaces that respond to human presence. We blend sensors, real-time engines, and custom hardware to create unforgettable brand activations.

Proyectos Destacados

Nuestro Equipo

Camila Rojas

Camila Rojas

Executive Producer

The glue that holds it all together. Camila manages client relationships, timelines, and budgets, ensuring our wildest creative concepts are delivered on time and on spec.

Diego Fuentes

Diego Fuentes

Lead Creative Developer

The bridge between design and code. Diego ensures every micro-interaction feels buttery smooth and every GSAP timeline is perfectly synchronized with the brand's rhythm.

Elena Rostova

Elena Rostova

Technical Director

Full-stack engineer and WebGL specialist. Elena architects the complex real-time systems that power our largest installations. She speaks fluent C++, GLSL, and TypeScript.

Javier Torres

Javier Torres

UX/UI Designer

Javier designs the invisible interfaces. He specializes in spatial UX for AR/VR and intuitive touch interfaces for public installations, ensuring technology never gets in the way of the experience.

María González

María González

Technical Director & Co-Founder

Senior engineer with a background in real-time systems and GPU programming. María architected LabXR's core rendering pipeline and leads technical development, ensuring every project meets the highest performance standards.

Mateo Vargas

Mateo Vargas

Creative Director

15 years bridging art and technology. Former VJ and installation artist turned technical director. Obsessed with the intersection of physical space and digital light.

Sofia Mendoza

Sofia Mendoza

3D & WebGL Artist

Sofia builds the digital worlds we inhabit. From low-poly optimized assets to complex PBR materials, she ensures our 3D experiences look cinematic without sacrificing performance.

Alejandro Ramírez

Alejandro Ramírez

Creative Director & Co-Founder

Former VFX artist at Pixar, Alejandro brings 15 years of experience in computer graphics and interactive media. He leads the creative vision for all LabXR projects, ensuring every installation tells a compelling story.

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